The Real Recognize Real Award is a community-centered honor created to celebrate the quiet giants; the everyday changemakers whose impact is undeniable, even if their names rarely make headlines. In partnership with the WNBA’s Connecticut Sun, this award is brought to life by The Sofenomenal Agency Group and Signature Designs Production Company, both organizations rooted in storytelling, empowerment, and authentic cultural engagement.
More than a moment of recognition, the Real Recognize Real Award is a movement of acknowledgment, individuals who center around authenticity, service, and legacy-building.
What the Award Stands For
The phrase “Real Recognize Real” isn’t just a saying — it’s a code. It speaks to the ability of those who walk in purpose, give without ego, and stand ten toes down in service, to be seen and honored by their community.
This award pays tribute to unsung leaders in and around Boston — mentors, youth advocates, educators, volunteers, creatives, and community builders — whose deep commitment to their neighborhoods shines through in every action they take. With roots often tied to the basketball community, these individuals pour into others the way the game has poured into them: with grit, grace, and generosity.
They don’t do it for clout.
They don’t do it for likes.
They do it because they love where they’re from — and they want to see it flourish.The Real Recognize Real Award is our way of saying: We see you. We value you. And we thank you.
Protect MA is an online marketplace that connects Massachusetts-based Black and Latinx designers, makers, and manufacturers of non-medical masks, cloth face covers, and other personal protective equipment (PPE) with potential buyers in the business and residential communities.
THE PARTNERSHIP
Protect MA is a collaborative effort to match Massachusetts-based designers, makers, and manufacturers that are producing non-medical masks and other personal protective equipment (PPE) with companies and individuals who want to purchase them. Our goal is to promote the purchase of local products by local companies from communities impacted hardest by COVID-19.
This is an initiative of the Black Economic Council of Massachusetts (BECMA) -- the Chamber of Commerce for Black businesses in the Commonwealth -- and is done so in collaboration with IncluDe Innovation and the Sofenomenal Agency Group.
The Sofenomenal Agency strongly believes that we obtain the ability to rebrand the world we want to see using design. With the world suffering from not only the Covid-19 pandemic but the what seems to be the never ending racial pandemic. This year we mourned the loss of Ahmaud Arbery, Breonna Taylor, George Floyd and sadly, many more which charged many protect all around the globe.
Both Support and Protesting have many faces
The Sofenomenal Agency Group is looking to partner with print shops across the nation to print posters for protesters who march in your local cities for free. We are also looking for Graphic designers from all over to donate/submit their talents to be distributed to these numerous print shops to be printed to push for change and justice.